Cis Het male here. Funny thing, as I embraced my (non-toxic) masculinity I started wearing more pink as well.

It seemed, for me at least, with caring less about what others thought and being happy with how I present myself gave me the ability to wear clothes and colours that I may have otherwise not felt comfortable doing before.

I think a lot of cishet men are confined by what culture has told them is and isn't "manly" and have difficulty finding ways to define that for themselves without all the baggage.

in related news, the more confident I get in my femininity the more comfortable I feel in Docs and a tank top